Twitter-Salesforce alliance allows social enterprises to turn social conversations into dynamic engagements that strengthen customer relationships. (PRNewsFoto/salesforce.com)
Twitter and Salesforce [NYSE: CRM] have recently agreed upon a strategic global alliance that will provide Twitter?s Firehose of public Tweets to Radian6.
This is a powerful tool for Salesforce Radian6 customers, allowing them to analyze the more than 400 million daily Tweets, turning the data into?dynamic engagements that strengthen customer relationships.
Twitter is one of the best ways for businesses to connect with customers in real time, but without proper tools to monitor and analyze the microblogging social network, it?s hard to make sense of the noise.
?The alliance between Twitter and salesforce.com enables companies to apply the power of social listening and engagement to over 400 million Tweets daily, providing opportunities for social enterprises to engage, solve problems, gain followers and build brand identity,? explained Marcel LeBrun, SVP and GM for Salesforce Radian6.
Salesforce Radian6 with Twitter enables businesses to understand and respond to customer insights as these are happening, empowering them to engage with customers in entirely new ways. For more information on Salesforce Radian6 with Twitter follow @Salesforce or @Radian6 on Twitter, or find Salesforce Radian6 on Facebook.
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